news

#1   sweet

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Sweet, in many cultures around the world, represents beauty.
“Said Wen”: “Sweet and beautiful. From the sweet, from the tongue. The tongue, the one who knows the sweet.”

All human cultures prefer sweet food, and the preference for sweet food can be said to be human instinct.

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Sweet and delicious desserts are fascinating

In this era of convenient life full of refined foods, the young people in this class seem to have “on the bar” with the source of sweetness: sugar.

“0 sugar, 0 fat, 0 calorie” Vitality Forest Sparkling Water has become popular in recent years. Beverage manufacturers such as Heytea and Jianlibao have successively launched 0 sugar/low sugar drinks, and major Internet celebrity bloggers have brought home “0 calories”. .

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Like sweet taste but eating sugar with calories no longer satisfies the health concept of today’s general environment.

Therefore, more and more manufacturers are focusing on sweeteners that can be used in food additives.

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#2    The youngest INGIA

Some time ago, planned by the FoodTalks team, more than 500 companies around the world were ranked according to the turnover, scale, patents, brand recognition, and degree of globalization of the company’s sweetener business, and the 2021 global sweetness was made. Top 50 pharmaceutical companies. [1]

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Among the most “sweet” companies in the world, there is the long-established American company “Cargill” established in 1865, and there is also Baolingbao, the main producer of erythritol in the vitality forest ingredients, and the youngest company ( Established in 2015) Yingjia Hesheng also appeared in the form.

Sichuan Ingia Biosynthetic Co., Ltd. was established in June 2015 and is located in the Chengdu Free Trade Experimental Zone in Sichuan. It is mainly engaged in the research and development, production and sales of natural active ingredients and plant extracts; the main products are natural sweeteners, natural preservatives, Pharmaceutical raw material intermediates are widely used in the food, health care and pharmaceutical industries.

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The core team of Yingjia Hesheng Technology is composed of doctors from Europe and the United States. They apply cutting-edge synthetic biology technology to product development and manufacturing, and cooperate with China Institute of Food and Fermentation Industry Co., Ltd., Shanghai Institute of Biological Sciences, Chinese Academy of Sciences, Sichuan University and Sichuan Agriculture Universities and other internationally renowned research institutes have established close cooperation.

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Yingjia Hesheng Research Team

Yingjia Hesheng has also established good business and technical cooperation relationships with several well-known domestic and foreign pharmaceutical, food and beverage companies, not only providing them with high-quality, cost-effective raw materials, but also accepting customer entrustment to develop customized products for them to adapt to the rapid development Market demand.

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Yingjia Hesheng Qualification Certificate

At the same time, Yingjia Hesheng has a synthetic biology research and development platform for natural active ingredients, providing services from research and development, pilot scale up, industrial development to complete engineering design.

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Yingjia Hesheng supporting process

At the same time, Yingjia Hesheng is honored to participate in the “SupplySide Network 365″ professional sweetener forum with internationally renowned sweetener companies.

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#3      The way of the future

There are three main categories of sweeteners that have been approved and allowed to be added to foods: synthetic sweeteners, natural sweeteners and sugar alcohol sweeteners. Compared with other synthetic sweeteners, natural sweeteners are mainly steviol glycosides.

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Steviol glycosides are naturally present in stevia and can be obtained by natural extraction. The sweetness is 200-300 times that of sucrose. At present, China is the largest stevia planting country and the largest exporting country of stevia.

Stevia has been ranking first in the export product list of plant extracts for the past five years (2016-2020). In 2020 alone, my country’s total export of stevia will be close to 300 million U.S. dollars. [2]

Yingjia Hesheng’s main application product is the natural sweetener Splenda stevia series.

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With the declaration of “Sweet to you, calories to zero”, a healthy and balanced lifestyle can be realized without sacrificing taste, and the problem of sugar consumption has been solved, which has been widely recognized by consumers at home and abroad. (Currently this product has been put on the flagship store of Jingdong)

Today, Splenda Stevia has become an iconic low-calorie sweetener brand.

                                                                                                                                                                                                                                                                          

The concept of reducing sugar + health is gradually becoming clear in China.

With many rivals on the sweetener track, Yingjia Hesheng has already achieved corner overtaking by virtue of its technology, complete supporting processes and meeting the dual needs of taste and health.

With the extension of the concept of health and the market education of sugar substitutes, the market prospects of natural sugar substitutes will become clearer, and the growth rate will be further accelerated.

As one of the youngest sweetener companies, Yingjia Hesheng will continue to explore the infinite possibilities of natural sweeteners with the concept of health and deliciousness in the future!

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Data citation

[1] Heavyweight | FoodTalks’ top 50 global sweetener companies are released in 2021!

[2] Data source: China Chamber of Commerce for Import and Export of Medicines and Health Products


Post time: Sep-06-2021